Maximize Profits For Your Vehicle Trade-In

To ensure you get the most out of your vehicle trade-in at the dealership, there are some helpful tips you can follow. Below, we will go over some of our top tips for trade-in at Thelen Subaru in Bay City, Michigan! And if you’re ready to start the trade-in process, give our staff at call at 989-812-2856 or use our helpful 10-Second Trade Value.

Five Tips For Preparing Your Vehicle to Trade-In

• Fix the Smaller Problems – Minor repairs—burnt-out bulbs, windshield chips, worn wiper blades, or deep interior cleaning—can improve perceived value and often cost far less than the value they add.
• Gather Maintenance Records – Service receipts and a documented maintenance history reassure dealers that the vehicle was well cared for and can justify a higher offer.
• Remove Personal Items and Reset Settings – Clear out all personal belongings, delete saved addresses and phone connections, and reset infotainment systems to factory settings if possible.
• Clean It Inside and Outside – Wash and wax the exterior, vacuum carpets, wipe down surfaces, and remove odors. A clean vehicle signals good maintenance and improves first impressions.
• Bring Keys and Accessories – Extra keys, key fobs, manuals, floor mats, and accessories can positively impact the offer and prevent deductions.

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2026 Subaru Forester Trim Levels

The 2026 Subaru Forester continues its legacy as a compact SUV built for durability, safety, and versatility⁠—qualities that Mid-Michigan drivers value year-round. From snow-covered highways to weekend lake trips in the Greater Bay Region, the Forester provides the confidence of Symmetrical All-Wheel Drive (AWD) and excellent fuel efficiency. Subaru emphasizes value, offering strong MPG ratings and a starting price of $29,995 MSRP, making it one of the most accessible AWD SUVs in its class.

Forester Trim Levels

Forester Base

• 2.5L SUBARU BOXER® 4-cylinder engine producing up to 180 horsepower and 178 lb-ft of torque, Lineartronic® Continually Variable Transmission (CVT), Symmetrical AWD, and Subaru Intelligent Drive (SI-DRIVE®)
• 17” aluminum-alloy wheels, LED steering responsive headlights and raised roof rails with integrated tie down points
• Cloth upholstery, dual zone automatic climate control system, dual 7” touchscreen multimedia infotainment system
• Eyesight® Driver Assist Technology, including adaptive cruise control with pre-collision braking, lane departure system, lane keep assist, and automatic emergency braking

Forester Premium– builds on the Base model by adding or changing:

• LED fog lights, panoramic power moonroof, windshield wiper de-icer and heated side mirrors
• 10-way power adjustable driver’s seat and heated front seats
• 11.6” touchscreen display Multimedia Plus system

Forester Sport– builds on the Premium model by adding or changing:

• CVT transmission adds eight-speed manual mode
• 19” aluminum-alloy wheels and low profile roof rails
• StarTex® upholstery
• Blind spot detection with lane change assist and rear cross traffic alert

Forester Wilderness– builds on the Sport model by adding or changing:

• 17” aluminum-alloy wheels with all-terrain tires, 9.3” ground clearance and raised roof rails
• One-touch folding rear bench
• 180-degree front view monitor

Forester Limited– builds on the Sport model by adding or changing:

• 18” aluminum-alloy wheels and foot-activated hands-free power liftgate
• Leather-trimmed upholstery, 10-way power adjustable driver seat/ eight-way power adjustable passenger seat, and heated steering wheel

Forester Touring– builds on the Limited model by adding or changing:

• 19” aluminum-alloy wheels and low profile roof rails
• Ventilated front seats, heated outboard rear seats, driver seat/ power mirror memory, Subaru Multimedia System with 11.6” display, navigation and Harman Kardon® premium audio system
• DriverFocus® Distraction Mitigation System and reverse automatic braking

Learn All About the 2026 Subaru Forester at Thelen Subaru in Michigan

The 2026 Subaru Forester blends capability, safety, and versatility. Ready to elevate your Central Michigan driving? Visit Thelen Subaru in Bay City, MI, and discover your next adventure in the 2026 Subaru Forester—crafted for Michigan roads and beyond.

Verification Disclaimer
All information in this overview was sourced directly from the official manufacturer’s website and is accurate to the best of our knowledge.

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Award-Winning Subaru BRZ

It was recently announced that the Subaru BRZ was selected by editors at Car and Driver for its annual 10Best Cars honor in 2026. This is the coupe’s fifth consecutive award! The 10Best Cars of 2026 nominees consist of all-new vehicles, significantly updated vehicles, and 10Best winners from 2025. All must cost less than $115,000 in its base configuration and be on sale no later than January 31, 2026.

More About the 2026 Subaru BRZ

The 2026 Subaru BRZ is powered by a 2.4-liter (naturally aspirated) 228-horsepower SUBARU BOXER® engine paired with a six-speed close-ratio manual transmission or a six-speed electronic direct-control automatic transmission. The Subaru BRZ is available in three trim levels for 2026: Limited, tS, and new Series.Yellow. The Subaru BRZ Series.Yellow is a limited run of 350 units based on the tS trim level with a special edition “Sunrise Yellow” exterior, matte black wheel finishes, and yellow interior accents. The latest-generation Subaru BRZ nets high praise as an affordable and fun sports car starting at $35,860 MSRP.

Custom Order at Thelen Subaru in Michigan

If you are ready to custom order your 2026 Subaru BRZ, contact Thelen Subaru in Bay City, Michigan, to start the process! Give us a call at 989-812-4936 to speak with one of our Subaru sales consultants to learn more today.

(Photo Credit: Subaru)

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2026 Subaru Crosstrek Trim Levels

The 2026 Subaru Crosstrek continues to define what a compact SUV should be for drivers who demand reliability, confidence, and versatility. With standard Symmetrical All-Wheel Drive (AWD), generous ground clearance, and Subaru’s reputation for long-term dependability, the Crosstrek is engineered for both everyday commuting and weekend adventure. For drivers throughout Mid-Michigan and the greater Central Michigan region, Crosstrek’s traction, stability, and winter-ready performance make it a particularly strong match for year-round driving conditions.

2026 Crosstrek Base

The Base trim delivers the core Crosstrek experience: confidence, safety, and utility in an accessible package. Powered by Subaru’s 2.5-liter BOXER® engine and supported by full-time AWD, this trim handles Michigan snow, rain, and rough pavement with ease. The interior remains practical and spacious, offering excellent outward visibility and a clean, functional design that supports daily life.

Highlights

• 2.5-liter SUBARU BOXER® engine producing 180 horsepower
• Symmetrical All-Wheel Drive and 8.7 inches of ground clearance
• EyeSight® Driver Assist Technology with Advanced Adaptive Cruise Control, Pre-Collision Braking, Lane Departure Warning, Lane Keep Assist and Automatic Emergency Braking
• Dual 7” multimedia system with Apple CarPlay® & Android Auto™
• Durable cloth interior materials and dual-zone automatic climate control system

2026 Crosstrek Premium

The Premium trim builds on the Base by adding a variety of comfort and technology upgrades. An 11.6-inch touchscreen becomes the cabin’s centerpiece, while raised roof rails expand the Crosstrek’s cargo-carrying versatility, ideal for bikes, kayaks, and winter gear.

Highlights

• 11.6-inch touchscreen Mazda Multimedia Plus system
• Wireless Apple CarPlay® & Android Auto™
• LED fog lights
• Roof rails for additional cargo flexibility

2026 Crosstrek Sport

The Sport trim adds personality and function. Unique exterior accents and 18-inch alloy wheels give the Crosstrek a more assertive stance, while the interior receives sport-inspired touches and sport cloth upholstery. Heated seats become standard, making this trim especially attractive for cold Michigan mornings.

Highlights

• 18-inch alloy wheels
• Sport-exclusive exterior accents
• Heated front seats

2026 Crosstrek Limited

This trim focuses on premium comfort and advanced safety. Leather upholstery, power-adjustable seating, and expanded driver-assist features elevate the Crosstrek into a more refined daily driver suited for longer commutes and family travel.

Highlights

• Leather-trimmed interior
• Power-adjustable driver seat
• DriverFocus® Distraction Mitigation System
• Reverse Automatic Braking

2026 Crosstrek Wilderness

The Wilderness trim is engineered for drivers who push beyond pavement. Trail-tuned suspension, rugged tires, and enhanced body protection allow the Crosstrek to confidently tackle forest roads, snow-covered trails, and off-grid destinations common across northern Michigan.

Highlights

• 17” aluminum-alloy wheels with matte-black finish and Yokohama GEOLANDAR® all-terrain tires
• 9.3” ground clearance
• Trail-tuned suspension
• Protective exterior cladding
• StarTex® water-repellant upholstery

Learn More About the 2026 Subaru Crosstrek at Thelen Subaru in Bay City

The 2026 Subaru Crosstrek lineup delivers one of the most balanced combinations of safety, capability, comfort, and long-term value in the compact SUV segment. Whether you prioritize affordability, technology, efficiency, luxury, or off-road performance, there is a Crosstrek trim designed for your lifestyle.  Ready to learn more? Visit Thelen Subaru in Bay City, MI and discover the 2026 Subaru Crosstrek built for life in Mid-Michigan, the Greater Bay Region, and beyond.

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Happy Holidays from Thelen Subaru in Michigan

Happy Holidays from Thelen Subaru and the rest of Thelen Auto Group in Bay City, Michigan! We will be closing at 12 p.m. on Wednesday, Christmas Eve, and will be closed on Thursday, Christmas Day. We hope you have a safe and joyous holiday season!

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2026 Subaru Impreza Overview

The 2026 Subaru Impreza is a versatile sporty hatchback designed for drivers who want practicality, capability, and everyday confidence. With standard Symmetrical All-Wheel Drive (AWD), intuitive technology, and a spacious interior, this Impreza is well-suited for Mid-Michigan roads, from snowy winter mornings near Bay City to weekend adventures across the Great Lakes Bay Region.

Exterior Design

The 2026 Impreza presents a refined, athletic look with clean lines and functional design touches. Its five-door hatchback configuration balances versatility with an engaging profile.

• Sporty, compact hatchback with a bold front fascia and sculpted body
• Stylish 18” aluminum-alloy wheels
• LED steering responsive headlights and LED fog lights

Performance

Subaru equips the Impreza to deliver reliable performance in varied conditions. The standard Symmetrical AWD helps maintain traction in rain, snow, and on gravel roads — a major plus for seasonal driving around Mid-Michigan.

• Engine Options:
  • 2.0-liter SUBARU BOXER® 4-cylinder (Sport) — provides 152 horsepower and 145 lb-ft of torque
  • 2.5-liter SUBARU BOXER® 4-cylinder (RS) — provides 180 hp and 178 lb-ft of torque
• Continuously Variable Transmission (CVT) with paddle shifters for manual-style control

Interior and Comfort

Inside, the 2026 Impreza blends comfort with practical functionality. The flexible hatchback configuration makes it easy to adapt the cabin for passengers or cargo.

• Spacious seating for five with quality materials and thoughtful layout
• Up to 56 cu ft of cargo volume with rear seats folded down
• Standard Subaru Multimedia Plus system with 11.6-inch touchscreen and wireless Apple CarPlay® / Android Auto™ connectivity.
• Available Harman Kardon® premium audio system for richer, quality sound.
• Dual-zone automatic climate control

Safety Features

Subaru builds safety into every Impreza with advanced systems designed to protect drivers and passengers on every trip.

• EyeSight® Driver Assist Technology: Standard suite of active safety features that can help detect and respond to hazards. System includes Pre-Collision Braking, Advanced Adaptive Cruise with Lane Centering, Automatic Emergency Braking and more!

Learn More About the 2026 Subaru Impreza

Contact Thelen Subaru in Bay City, MI, to find out how the 2026 Subaru Impreza’s standard all-wheel drive and flexible design can fit your lifestyle here in the Great Lakes Bay Region. Discover exceptional capability and comfort — your next hatchback is waiting at Thelen Subaru.

Verification Disclaimer
All information in this overview was sourced directly from the official manufacturer’s website and is accurate to the best of our knowledge.

Tags: 2026 Subaru Impreza, Bay City, Great Lakes Bay Region, Michigan, Mid-Michigan, Symmetrical AWD, Thelen Subaru
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Should You Finance or Lease Your Next Subaru in Mid-Michigan?

A new Subaru is a treat to drive across the Great Lakes Bay Region thanks to its all-around superior handling and consistently excellent performance. From the sporty Subaru Legacy to the rugged Subaru Crosstrek, there is a model from the iconic brand that meets your needs and preferences. However, the next major decision after figuring out which Subaru you want is whether should you finance or lease your next vehicle. There are plenty of advantages to either option, and these will largely come down to what your personal situation is. Thelen Subaru in Bay City, MI, is here to help you determine which of the two options is best for you. We strive to make sure your shopping experience with us is as comprehensive and hassle-free as possible, and this includes guiding you through the process to ensure your complete confidence. 

Subaru Financing vs. Leasing Advantages

• Financing – When you finance a Subaru, you are giving yourself opportunities further down the road as opposed to leasing. For example, perhaps your goal is to one day pass it down to a child as their first vehicle. By financing/owning the vehicle, you can make this dream a reality. Alternatively, you always have the option of trading it in to take a considerable amount of money off a newer Subaru if you find one further down the line. What about the present? Well, there are no restrictions to the personalized touches you can add to your vehicle if you finance it, as well as no mileage limits to worry about. 

• Leasing – While there is such a focus on owning/financing a new vehicle in today’s market, there are plenty of reasons to consider leasing. For example, you get generally lower payments than a loan if you go with the leasing route. Additionally, you get to have the vehicle during the early days of its lifecycle so you generally don’t have to worry about extensive routine maintenance or repairs by the end of the lease terms. Finally, leasing is a great way to continually make sure you’re in the latest and greatest Subaru vehicles as when your lease is up, you can bring in the vehicle and go for a new lease on a new model. 

(Photo Credit: Pexels)

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2026 Subaru Ascent Overview

The 2026 Subaru Ascent is the largest SUV offered by Subaru, designed for families and adventure-seekers who need space, versatility, and all-weather capability. With three-row seating, standard all-wheel drive (AWD), and modern safety features, the Ascent stands out as a practical yet capable SUV for everyday use or weekend getaways in Mid-Michigan’s changing seasons.  Choose from seven available trim levels to find the perfect SUV for your specific needs.

Exterior Design

The Ascent’s exterior mixes bold styling with subtle ruggedness, creating a commanding appearance that balances presence with practicality.

• Standard one-touch power rear gate with adjustable opening height  — convenient when your hands are full of groceries, gear, or kids
• LED Steering Responsive Headlights and LED Fog Lights – provide essential visibility on Central Michigan roads
• Stylish 18” or 20” aluminum-alloy wheels, depending on the trim level
• Ground clearance of 8.7 inches gives the Ascent added ability to handle snow, gravel, or rough roads — beneficial for Michigan winters or rural driving.
• Impressive 5000 lb towing capability and available accessory Class III trailer hitch receiver make hauling easy

Performance

Every 2026 Ascent is powered by a 2.4-liter turbocharged SUBARU BOXER® 4-cylinder engine that produces 260 horsepower and 277 lb-ft of torque. This engine pairs with a Lineartronic® CVT transmission. All-weather driving capability is enhanced by the standard Symmetrical AWD system and X-MODE® system which optimizes vehicle performance for different situations.

Interior and Comfort

Inside, the Ascent emphasizes spaciousness and flexibility. It offers either seven- or eight-passenger seating configurations, depending on whether you choose second-row captain’s chairs or a bench seat.

• When seats are folded, cargo capacity expands to up to 75.6 cubic feet, plenty of space for sporting gear, groceries or luggage for your adventures
• Subaru Multimedia Plus System with 11.6-inch touchscreen and wireless Apple CarPlay® and Android Auto™.  Upper trims add navigation and a Harman Kardon® premium audio system.
• Choice of StarTex®, leather-trimmed or Nappa leather-trimmed upholstery
• Heated front seats and tri-zone automatic climate control with second row controls
• Upper trim levels add ventilated front seats, heated steering wheel and heated second row outboard seats

Driver Assistance / Safety Features

Safety is a core strength of any Subaru vehicle. The 2026 Ascent has standard EyeSight Driver Assist Technology, delivering a full set of driver-assistance systems across all trim levels.  Features include:

• Advanced Adaptive Cruise Control with Lane Centering
• Pre-Collision Braking
• Lane Departure and Sway Warning
• Lane Keep Assist
• Automatic Emergency Braking

Also, standard on every trim level:

• Blind Spot Detection with Lane Change Assist
• Rear Cross Traffic Alert
• Rear Vision Camera with Washer

Learn More About the 2026 Subaru Ascent in Bay City, Michigan

Ready to learn more about 2026 Subaru Ascent? Visit Thelen Subaru in Bay City, MI — conveniently located in Central Michigan, near Saginaw and Midland — and let us tell you about the 2026 Subaru Ascent lineup!

Verification Disclaimer
All information in this overview was sourced directly from the official manufacturer’s website and is accurate to the best of our knowledge.

Tags: 2026, Bay City, Great Lakes Bay Region, Michigan, Mid-Michigan, Subaru Ascent, SUV, Symmetrical AWD, Thelen Subaru
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Happy Thanksgiving!

Happy Thanksgiving from Thelen Subaru and the rest of Thelen Auto Group in Bay City, Michigan. We will be closed on Thursday, November 27th, for the holiday but will reopen on Friday, November 28th for regular business hours. We hope you have a great holiday!

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Subaru Ranks High in Sales Satisfaction

It was recently announced that Subaru was ranked second among Mass Market Brands in the 2025 J.D. Power U.S. Sales Satisfaction Index (SSI) Study, underscoring the brand’s commitment to value and exceptional customer experience. This study provides a detailed analysis of the new-vehicle purchase experience from a customer perspective. The study measures dealership performance across key elements of the sales journey, including the shopping process, product presentation, price negotiation, financing and insurance, and final vehicle delivery. All feedback is gathered directly from customers about their experiences, expectations, and needs.

Why Find Your New Subaru at Thelen Subaru in Michigan?

• State-of-the-Art Facility: Experience superior service in our modern facility, designed to offer comfort and convenience.
• Friendly, Knowledgeable Staff: Our team is dedicated to delivering outstanding customer service to the Mid-Michigan community.
• Comfortable Lounge Amenities: Enjoy free Wi-Fi, a flat-screen TV, reading materials, laptop stations, and complimentary coffee and tea while you wait.
• Convenient Location: Located in Bay City, Thelen Subaru is easily accessible from Saginaw, Midland, Mount Pleasant, Birch Run, and Gladwin, MI. We strive to make your experience smooth and stress-free.

Schedule Your Test Drive at Thelen Subaru

Visit Thelen Subaru today to explore our wide range of vehicles and experience why our vehicle buying process is renowned as the best in Michigan. Let us show you the Thelen difference!

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